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Search Engine Optimization Glossary terms beginning with A:

Absolute Link:

• An absolute link is the entire path to whatever it is your trying to reach.
• An absolute link is the direct and full address to a file on the web.
• An absolute link is also used for linking to other websites.
• An absolute link is a hyperlink that includes the complete URL, consisting of the domain name.
• An absolute link is the full URL link to the target page.

Accessibility:

• Accessibility is ensuring the access of information is available to the widest possible audience.
• Accessibility means access to information for all.
• Accessibility is about giving equal access to everyone.
• Accessibility is something most web designers consider an afterthought.
• Accessibility no current laws in place to enforce it.

AdSense:

• AdSense is people paying to advertise on their own web space.
• AdSense is a programme that lets normal people earn lots of money from their website.
• AdSense is a wonderful opportunity to earn extra capital from the pages of your website.
• AdSense is a context based advertising system that analyses page content to suiting ads.
• AdSense is fit for random traffic and parked domains.

AdWords:

• AdWords are paid advertising in Google rankings.
• AdWords are basically small advertisements that appears for a certain keyword search.
• AdWords are now displayed in the same colour as standard results.
• AdWords are simply those words you pay for to attract clicks.
• AdWords are a great way to enhance site exposure and traffic.

Agent Name:

• Agent Name. Example Google user agent name is Googlebot.
• Agent Name is a process of sending search engine spiders to agent pages, yet sending visitors to what they want to see

AJAX:

• AJAX is a dynamic method in which to communicate with server.
• AJAX is program that Google Maps needs.

Algorithm:

• Algorithm is a method developed to solve a wide variable of problems.
• Algorithm is an operational programming rule that determine how a search engine indexes content and displays the results to its users.
• Algorithm is one method of unscrambling lots of information.
• Algorithm is an equation or, more generally a maths expression.
• Algorithm is the study algorithm is called algorithmics and is the core of all computer science.

All The Web:

• All the Web is a search engine that returns results as fast as any other.
• All the Web is more customizable than most search engines, using skins.
• All the Web is owned by Overture.

Alt Attribute:

• Alt Attributes are HTML elements specified within image tag.
• Alt Attributes is often called Alt Tag, required to provide a text equivalent for an object or image.
• Alt Attributes is for someone without a graphical browser so it can make sense of the image.
• Alt Attributes is one very strong hint to the content of an image.

Alt Tags:

• Alt Tags are used when ever you have an image in your site that is important to the overall massage.
• Alt Tag are basically the description of a said image.
• Alt Tag are text descriptions within a code that describes the image.
• Alt Tag are instructions in the HTML tag that describe graphics.

Anchor Text:

• Anchor Text is visible text in a hyperlink.
• Anchor Text is used to tell search engines and visitors what the page is about.
• Anchor Text is a factor that can increase your search engine rankings for set keywords.
• Anchor Text is important for both internal web site structure and external linking.
• Anchor Text can be optimized both internally and external.

API:

• API is intended to dictate implementation as little as possible.
• API is a set of classes used to store and retrieve site wide configuration.

ASP:

• ASP is designed to empower independent software.
• ASP is purely a microsoft based technology, primarily used on Window NT servers.
• ASP is a free code to create an object system for a content and management system.

Automated Submitting:

• Automated Submitting is an automatic process that takes place to gain a link.

Search Engine Optimization Glossary terms beginning with B:

Back links:

• A Back Link is a HTML link from another site back to your site.
• A Back Link is placed from one webmaster to another.
• A back Link is a link that points to your site.
• A Back Link is very important for SEO purpose.
• A Back Link are also called inward links, in links, inbound links or incoming links.

Bait and Switch:

• Bait and Switch is a tactic where you offer to sell an excellent product at a very good price.
• Bait and Switch is a well known link building strategy, works well with viral marketing.
• Bait and Switch is considered to be a spam technique when used in SEO.
• Bait and Switch is not good for ranking.
• Bait and Switch is advertising something that you do not intend to sell.

Banner Ad:

• Banner Ads are different because they are random.
• Banner Ads are sold as a CPM basis or on a CPC basis.
• Banner Ads are typically bought in-conjunction with keywords.
• Banner Ads can be available for download and placement on a third parties website.
• Banner Ads are straight HTML text ads that appear in a floating windows.

Bid Management Tool:

• Bid Management Tool is a software application that allows advertisers to manage PPC keyword bidding.
• Bid Management Tool is designed to manage extremely large keyword lists.
• Bid Management Tool is a software that will categories your keyword lists.

Black List:

• Black List is part of the spam protection that tells the filter not to allow through.
• Black List is the list of unwanted windows, titles and URL's.

Blog:

• Blog is also known as a web log.
• Blog is your own resume.
• Blogs are a new marketing vehicle.
• Blog is an indirect form to gain clicks to your website.

Body Copy:

• Body Copy is the last part of an ad to be completed.
• Body Copy is where your actual selling is done.
• Body Copy is any printing on the tab sheet other than the tab extension.

Search Engine Optimization Glossary terms beginning with C:

Cache:

• Cache is more expensive than RAM, it is well worth getting a CPU and motherboard with build in cache, in order to maximize system performance.
• Cache is identified by cache key which is build as a dot-delimited.

Cgi bin:

• Your own CGI bin directory you can, you can store custom CGI scripts that you have written yourself or found on the web.
• CGI bin is the custom directory where you normally run your custom scripts.

Clickrate:

• Clickrate is the percentage of expressions that result from clickthrough.

Cloaking:

• Cloaking is often confused with doorway pages.
• Cloaking is serving different content to visitors than the search engines.
• Cloaking is search engine spam.
• Cloaking is were you can set to sets of content.

Conversion:

• Conversion in e-commerce is the result given to a positive sale.
• Conversion is a marketers term used for a site visit.

Cookie:

• Cookie is an element of data that a website can send to your browser.
• Cookie is an "enticement" to get a computer user to visit you.

Cost Per Action: (CPA)

• CPA is a fancy way of dressing up a "Affiliate Program"
• CPA is a very difficult program to track and is expensive.
• CPA is a form of direct advertising.

Cost Per Click: (CPC)

• CPC is the price you pay per click to your website.
• CPC is advertising such as Google Adwords and Overture.
• CPC is a method adopted to gain high volumes of traffic for a set price.

Cost Per Lead: (CPL)

• CPL is good but you must follow up for the sale or its not worth it.
• CPL is a ratio and strategic metric.

Cost Per Order: (CPO)

• CPO is based on every time an order is processed.
• CPO is simply the cost column divided by the number of orders received from that station that day.

Counter:

• Counter stores data to let you look at your site statistics over a set period.
• Counters track web site traffic.

CSS:

• CSS is a very powerful way to make good layout.
• CSS is what gives web sites their layout and colour.
• CSS is supported by all browsers today.
• CSS is a style language that defines layouts of HTML documents.

Custom Error Page:

• A custom error page is a temporary solution.
• A custom error page is called 404b.

Search Engine Optimization Glossary terms beginning with D:

Data:

• Data is the storage of information produced from work effort and is manipulated via applications.
• Data is a source of information gathered in the one place for search purposes.
• Data is lots and lots of information utilized by applications.

Database:

• A database is a structured collection of information or data.
• A database is one component of a database management system.
• A database of information is represented one way and one way only.

Database Driver:

• A database driver is just the name of a Java class in X.
• A database driver is there to select all values to their initial state.
• A database driver is easy for the person skilled in the arts.

Database Generator:

• A database generator is assumed to use a memory.
• A database generator is for accessing multi-level databases.
• A database generator is proportional to the size and complexity of the database schema.

Daughter Window:

• A daughter window is an optional creative component and is spawned from 120 x 90 buddy list unit.
• A daughter window is a 350 x 300 pixel browser which opens up direct when a visitor accesses you web page.
• A daughter window is a new browser window, usually smaller than the existing browser window that pops up when clicked on.

Deep Submissions:

• Deep submissions are normally allowed for paid listings only.
• Deep submission is the submission of many pages deep in the pages of a website.
• Deep submission are found during deep indexing of a particular web page.

Directory:

• Directories are a good place for research on topics.
• Directories are like catalogues of collective information.
• Directories are becoming very popular amongst web developers.

Domain:

• Domains are internet addresses to websites.
• Domains can be Top Level or Country Code.
• Domains must be registered first before use.

Doorway Page:

• A doorway page a an HTML page on your website to get better listings at the search engines.
• A doorway page is a page that redirects to another page.
• A doorway page is build to rank high for a particular keyword or phrase.

Dynamic:

• Dynamic is that it will always be measurable.
• Dynamic is a built in prefix operator.
• Dynamic is specified.

Dynamic Rotation:

• Dynamic rotation is standard on most CAD applications.
• Dynamic rotation lets different users see different ads on the same page.
• Dynamic rotation allows ads to be viewed on different location on a single web page.

Refer - http://ezinearticles.com/?Part-D---a-to-Z-SEO-Glossary-of-Terms-and-Definitions.&id=1300292

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